Webcertain Events

International Social Media Workshop

Next edition coming in 2026 | World Trade Center Barcelona

A small group one-day workshop that will arm you with the knowledge and confidence to pitch for and justify your global social budget.  

Practical, collaborative, hands-on teaching that will make a difference in your campaigns.

Why attend this workshop?

You’re a social media manager. We are social media managers. A common problem we all face, is that we know how to plan and execute very effective social media strategies but struggle to secure the funds from “the powers that be”. They want you to prove that your campaigns work, but in order to do that, you need more budget, but before you can get more budget, they need proof, but in order to get proof… well, you know.

We hear you, we see you, and want to help you!

What will you learn?

How to advocate for your social media campaigns

How to conduct research, analyse your findings and deliver a pitch that gets you the results you need

How to communicate the importance of investing in social media to your internal stakeholders

Workshop Content

Practical

Our team of social media specialists will show and teach you the how-to’s.

Collaborative

Put the theory into practice by putting together your own pitch with the other attendees.

Hands-on

Present to the workshop leaders, get constructive feedback and tips.

Finish with time for Q&A – leave with all the answers you need to put your new knowledge into practice.

Who is this workshop for?

Finish with time for Q&A – leave with all the answers you need to put your new knowledge into practice.

Trainers

Anlieka Marconi

Audience Marketing Team Leader, Webcertain

A storyteller at heart, Anlieka has a degree in film making and joined the Webcertain team in 2018 to explore new ways of storytelling through social media. Working closely with the Global Manager of Audience Marketing, she helps clients create both organic and paid campaigns on various international social media platforms. She also conducts research into different international online markets and enjoys writing creative and engaging copies for brands and companies to help them tell their stories. Anlieka was born in the Netherlands, to Indonesian parents and has lived in the UK since 2015.

Agne Baksyte

Social Media & Influencer Marketing Specialist, Webcertain

Agne worked across various industries including beauty, design, events, entertainment and security, before pursuing her career in digital marketing. Her experience gave her excellent knowledge and understanding about different aspects of business and insights for B2B and B2C marketing solutions. Currently, Agne is a Social Media & Influencer Marketing Specialist at Webcertain, where she is eager to contribute to brands’ success through market research, social media campaigns and eye-catching designs. She holds a BA Graphic Design degree from the University of Huddersfield. Agne was born in Lithuania, and now lives in the UK.

Marthe Kvernvik

Social Media Executive, Webcertain

With a background in journalism, Marthe has mastered the art of crafting compelling stories that break through the digital noise. As a Social Media Executive at Webcertain, she navigates the diverse landscapes of B2B and B2C industries, seamlessly blending research and creativity to construct engaging social media campaigns. Driven by the passion to make people pause their scrolling and start interacting, Marthe is dedicated to creating content that resonates. She holds a Journalism degree from The University of Chester, and is originally from Norway, but currently lives in Liverpool, UK.

Got a question for us?

If you’ve got a question about the event or would like any additional information, get in touch!

Upcoming events

Designed to support global marketers navigating the complexities of managing international content, websites and campaigns, Webcertain events offer an open and friendly space to share, learn and connect.

International
Social Summit

12 November 2025

Industry experts and global brands meet for a day full of learning and sharing on all things international social media.

International
SEO Workshop​

12 November 2025

Covers all the on-page and technical elements involved in achieving global results through international SEO. Limited places available.

International Search Summit

13 November 2025

3 tracks packed full of the latest trends, tactics and strategies for international SEO, PPC and content marketing.

From unnoticed to unforgettable: Tapping into cultural preferences

Magali Mas D'Amato - Nationwide

Social media is ruthless: You are either different or forgotten. Brands need to stand out in a sea of sameness; everyone and anyone is fighting for the spotlight and yet only a few brave ones manage to catch people’s attention. In this session, you will learn how to position yourself to stand out from your competitors, how other brands navigate cultural differences and how you can craft unique experiences for your customers.